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Why ‘Snake Eyes’ Missed Its Mark at the Box Office — and What It Means for the ‘G.I. Joe’ Franchise
'Snake Eyes,' a G.I. Joe spinoff, fell flat at the box office, exposing the difficulty of creating film franchises based on toys.
variety.com
It basically kills any chance for a future G.I.Joe live-action movie. They ruined his origin story and made him unlikeable.